Making Feet Feel Better since 1922

  For nearly 100 years, the Bell family has brought needed merchandise and services to the people of Alamance County. The first incarnation of their business was Bell’s Shoe Shop in the early 1920’s. When they added new shoes for sale in the 1930’s the business became known as Bell’s Shoe Store. By the 1940’s and 50’s it became Bell’s Department Store selling clothing, shoes, and miscellaneous other items and they continued to repair shoes and offered clothing alterations.

As the needs of the people of the area changed, so did the items and services Bell’s offered. Although they had discontinued both shoe repair and alterations by the year 2000, in 2013 they added a massage practice specializing in foot massage to help their shoe customers take care of their feet in another way, becoming Bell’s Quality Clothing, Footwear and Massage.

The time has come for a new incarnation of the Bell family business! Bell’s is becoming Bell’s Massage and Foot Wellness beginning in 2020. The massage part of the business has grown exponentially and the future of the massage and wellness industry has a huge potential for continued growth.  In 2020, look for new foot wellness offerings at Bell’s in addition to massage services. 

For the remainder of 2019, Bell’s will be closing out most of their current retail merchandise.  Check out their Facebook page for further information on the sale and for new services and announcements